Eseosa Ogbeide, the Creative Director and Founder of Sugar Moments Photography, has shared her inspiring success story and valuable advice for aspiring entrepreneurs. Drawing from her own experience as a successful entrepreneur, Ogbeide emphasizes the importance of defining the purpose behind starting a business and understanding the target audience.
According to Ogbeide, knowing the “why” behind the business is a crucial factor, as it serves as a powerful motivator during challenging times, particularly in the Nigerian business landscape. Entrepreneurship in Nigeria comes with its ups and downs, and having a clear sense of purpose helps entrepreneurs stay focused and determined, even during difficult days.
Identifying the target audience or market and shaping business offerings to cater specifically to their needs is another key aspect stressed by Ogbeide. This targeted approach allows entrepreneurs to make effective moves that yield better results and foster business growth.
At Sugar Moments Photography, Ogbeide’s business, her mission is to freeze time by capturing precious moments that people can cherish forever. Beyond capturing images, she helps customers preserve memories that hold sentimental value and become a part of their personal history.
Through her photography, Ogbeide enables people to relive their most cherished memories, whether it’s the joy of parenthood or the love shared with family and friends. These captured moments become priceless, allowing individuals to visually experience and hold onto fleeting yet significant periods of their lives.
Eseosa Ogbeide’s journey as an entrepreneur and her dedication to preserving priceless memories through Sugar Moments Photography make her business stand out. Her passion for freezing moments in time continues to provide a service that holds immense value to her customers, allowing them to hold onto the magic of life’s most beautiful experiences.
Notably, Eseosa Ogbeide was among the top business minds who attended the recent gathering sensation known as TourLa: Lagos Business Tour With Ediale Kingsley. The event brings together top business minds to share insights, network, and engage with the media.
